How to Sell to Chinese consumers with the Latest Technology
Breitbart News reports that one of the biggest challenges facing businesses trying to sell to Chinese customers is the emergence of the internet.
“Online commerce is the next great frontier, and it’s been around for years,” explained Kevin J. McLeod, the co-founder and CTO of a company called The McLeod Company.
A recent report from CB Insights found that the Chinese internet market is expected to grow to $9.6 billion in 2020.
“Online business is not only about sales, but also marketing, brand management, digital analytics, and digital engagement,” McLeod said.
“If you don’t have those tools to go with those businesses, then it becomes a lot more difficult for the business to survive.
This is where Amazon and Alibaba can play an important role.”
The biggest challenge facing online retailers and brands is how to effectively leverage Chinese consumers’ desire to shop on Amazon.
The company launched in China in 2010 with a platform called e-commerce platform Baidu, which has since expanded to include more than 1,200 Chinese businesses.
The Chinese government has been working to modernize the country’s internet infrastructure and make it more accessible to business owners.
In February, China announced plans to introduce the countrys first internet-based stock exchange.
But it remains to be seen if these new offerings will succeed in building a Chinese market for online shopping.
Chinese government has also cracked down on online gambling, which is often perceived as a form of gambling, and is reportedly cracking down on some foreign companies that operate in the country.